April 1, 2026 (Nerano, Italy) – On the 75th anniversary of its foundation, celebrated Italian hotel Le Sirenuse will unveil Le Sirenuse Mare, a beach club created in its own stylish image, opening on April 23, 2026. Five years in the making, this passion project of the Positano resort’s co-owners Antonio and Carla Sersale and their sons Aldo and Francesco is set to become the Amalfi Coast’s essential new beachside rendezvous.

“At Le Sirenuse, the hotel I inherited from my father, we like to take the long view”, declares Antonio. “Three quarters of a century after my family turned their seaside home in Positano into a small hotel, a project we’ve pursued for decades is finally coming to fruition. And we couldn’t be prouder: Le Sirenuse Mare distils the dolce vita spirit, the pursuit of quality and the love of beauty of its parent property in a spectacular beachfront setting”.

The new beach club is located in the laid-back fishing village and beach resort of Marina di Cantone. Habitually referred to as Nerano, from the nearby hilltown to which it is attached, this charming seaside enclave lies just 25 minutes by boat from Positano and Le Sirenuse. Draping itself across a series of wide terraces that ascend from a pebble beach with two jetties, one for boat access and the other dedicated to sea bathing, Le Sirenuse Mare is the result of a creative convergence, an alignment of talents in the fields of architecture, design, artisanship, fashion, contemporary art and landscape design. Among its key features are the 180-cover Le Sirenuse Mare Restaurant, three bars distinct in design, focus and ambience, and a brand new Emporio Sirenuse flagship store.

Le Sirenuse Mare Restaurant, open for lunch daily, is rooted in Mediterranean and Campanian traditions. Under the dynamic tutelage of chef Francesco De Simone, it celebrates the southern Italian talent for the good life, for conviviality, for simplicity carried to a peak of excellence. The culinary classics of Naples and the Amalfi Coast, with their warm and vibrant flavours, feature alongside raw and grilled vegetables and seafood in plates designed for sharing. Committed to freshness and seasonality, the chef has built a trusted local network of growers, speciality food artisans and fisherfolk. On the upper terrace of the Restaurant & Bar area, the Dolce Far Niente Bar serves a range of homemade granitas and gelatos alongside definitive versions of Italian and regional sweet treats such as tiramisù and babà. Opposite is Le Sirenuse Mare’s retro-style Bar Mare – the ideal spot for a pre-lunch drink or early evening aperitivo. Caressed by sea breezes in the beach club’s Seafront area, Rose’s Bar is the perfect place to unwind with amici old and new. In both bars, a seasonal signature cocktail menu takes centre stage, featuring creative twists on spritzes, fresh ingredients, and premium spirits.

Le Sirenuse Mare channels the Sersale family’s passion for contemporary art and artisanship. As guests ascend from the beach, their eyes are inevitably drawn to the beach club’s artistic centrepiece, a monumental fountain in pearly white refractory clay by Rome-based sculptor Giuseppe Ducrot. Other works scattered around the club include maverick British artist Rose Wylie’s painted bronze sculpture Pineapple (2020) – which has found a home not far from the bar named in Wylie’s honour – and Caryatide (2017), a tower sculpture in raw air-dried clay by Mexican artist Bosco Sodi, which stands at the far end of an olive grove on the beach club’s highest level.

Occupying a 50 square metre space overlooking the Beach Club’s upper Bar terrace, the Emporio Sirenuse store at Le Sirenuse Mare marks a significant milestone: the brand’s first flagship outside Positano. It offers a full expression of the label’s world presenting a curated edit of resortwear, ready-to-wear, menswear, accessories, jewelry, and objects for the home. Rooted in Mediterranean heritage, artisanal craft, and cultural curiosity, Emporio Sirenuse distills the spirit of the Amalfi Coast into collections that feel both elevated and effortless, defined by exceptional craftsmanship and meticulous
attention to detail.

Beyond this new space, Emporio Sirenuse has also shaped the visual identity of Le Sirenuse Mare. The brand’s signature date palm motif— a recurring symbol throughout its collections appears across the property — from hand-embroidered cabana fabrics crafted in India to the cushions that line the sunbeds. Complementing these is Ànemos, the bespoke ceramic service designed by Emporio Sirenuse’s creative director Viola Parrocchetti for the restaurant. Produced in Vietri sul Mare and inspired by archaic Greek vase patterns observed in Athens’ National Archaeological Museum it embodies the brand’s artistic sensibility and deep commitment to craft.

NOTES TO EDITORS:
Le Sirenuse Mare

Total area

2,500 square metres

Lower Seafront area
Two private jetties extending from the first terrace of the beach club, one for boat arrivals and departures, the other providing easy access to a cordoned off swimming area.

Lower terrace: 36 single sunbeds in paired couples under 18 beach umbrellas
Mid terrace: 5 private shaded cabanas with double sunbeds
Upper terrace: continuous lounge seating for up to 25 people; Rose’s Bar with seating for 14

Upper Bar & Restaurant area
Le Sirenuse Mare Restaurant: 180 covers
Bar Mare & Dolce Far Niente Bar: 40 covers
Emporio Sirenuse Store: 50 square metres

Le Sirenuse Mare opens from April to October. As all the beach club’s public spaces with the exception of the Emporio Sirenuse store are external, opening is subject to weather conditions.  Opening hours run from 10am until sunset each day; lunch is served between 12pm and 5pm. Le Sirenuse operates a fast boat shuttle service for hotel guests between Positano’s main beach and Le Sirenuse Mare.

About Le Sirenuse:
​​Le Sirenuse opened in 1951, in what until then had been the Sersale family’s summer house in Positano. Today the 58-room Amalfi Coast resort is considered an Italian hospitality icon, though it still retains the intimate, cultured atmosphere of a private home. More than a mere hotel, it has become over the years a lifestyle reference point that brings into fertile dialogue the worlds of fashion, culture, gastronomy, mixology and wellbeing, creating connections and crafting personal narratives. Scenic La Sponda restaurant, informally glamorous bar-bistrot Aldo’s and the resort’s chic little Pool Bar showcase this southern Italian region’s authentic seasonal produce, while the Don’t Worry Bar is a true insiders’ speakeasy in tune with the rhythm of Positano nights.  Le Sirenuse also features a refreshingly contemporary Spa designed by architect Gae Aulenti, where a range of signature treatments are available, alongside a fitness area with two total-workout Megaformer machines. The resort is celebrated worldwide for its all-inclusive weekly activities, which include trekking on some of the Amalfi Coast’s spectacular mountain trails and more leisurely sunset cruises on the Sant’Antonio, the family’s traditional gozzo fishing boat. Assembled over decades by art and antique collector Franco Sersale, the hotel’s elegant décor today enters into conversation with a growing site-specific contemporary art collection featuring talents of the calibre of Martin Creed and Nicolas Party, while the light-filled bedrooms are havens of dolce vita style. Now as in the past, Le Sirenuse is a family affair. Third-generation Sersales, Aldo and Francesco, are increasingly involved in the day-to-day running of a hotel that their parents Antonio and Carla began to manage in 1991. Carla currently curates Emporio Sirenuse, the fashion and lifestyle brand she founded in 2013, which takes inspiration from the deep-rooted Mediterranean culture of this charmed enclave south of Naples. For more information, please visit Sirenuse.it/ | Facebook | Instagram | @lesirenuse

Images Credits:
1. Dolce Far Niente Bar with Giuseppe Ducrot Fountain, Le Sirenuse Mare, 2026. Photography by Stefan Giftthaler. Courtesy of Le Sirenuse.
2 & 3. Rose's Bar and Sunbeds at Le Sirenuse Mare, 2026. Photography by Stefan Giftthaler. Courtesy of Le Sirenuse.
4 & 5. Le Sirenuse Mare Restaurant, 2026. Photography by Stefan Giftthaler. Courtesy of Le Sirenuse.
6. Le Sirenuse Mare, 2026. Photography by Stefan Giftthaler. Courtesy of Le Sirenuse.

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